Make your beauty brand their next favorite

Create a store that looks as good as your products. Salla gives you everything you need to sell, grow, and shine, all
in one platform.

Make your beauty brand their next favorite

10500 +

Beauty brands made it happen here

Care and beauty

Do influencers help drive your sales?

  • Make your products discoverable where your customers already spend their time. Connect your store to Instagram, Snapchat, Catalogs, and Google Shopping for effortless visibility.
  • Boost your ad performance with Facebook and Snapchat APIs—automatically show the right ad to the right audience.
  • Start your own affiliate program and let creators do the talking. From your dashboard, you can easily manage and track it all.
Care and beauty

Want to win their trust before they buy?

  • Show your products in the best possible way using customizable design themes. Choose a ready-made layout from the theme store or tailor it with CSS and JS to match your brand.
  • Help them see every detail—add clear images, 3D visuals, and videos to bring your products to life.
  • Build trust with standout customer reviews that do the talking for you.
  • Write thoughtful product descriptions that answer questions before your customers even ask.
  • Want to go deeper? Use your store blog to educate, inspire, and show real results with every post.
Care and beauty

Getting lost in the crowd?

  • Help them find exactly what they’re looking for. Organize your store with clear categories and searchable brand filters.
  • Keep them coming back with a loyalty system that rewards every purchase.
  • Create and share discount coupons across social media or with your favorite influencers and customize them to your campaign goals.
  • Segment customers based on orders, spend, or store rating, and offer targeted perks that make them feel seen.

Payments that work for you and your customers

Getting paid has never been this easy

  • Activate electronic payments instantly with one click.
  • Get your money where it belongs. Right in your account within 24 hours.

Their favorite way to pay? Already built in

  • Whether it’s Mada, Visa, cash on delivery, or Apple Pay, your customers can check out using the method they already trust and prefer.
  • One-tap checkout with Apple Pay.
  • Buy now, pay later options with Tabby, Tamara, Spotii, and Cashew.

Security that never slows you down

  • Set up payment rules that protect your store from fraud before it even starts
  • Salla is certified to PCI Level 1, the gold standard for secure transactions
  • Customer data is locked, encrypted, and handled with care—because trust is non-negotiable

Up and running in no time

Launch your store in minutes and start selling with confidence. Salla gives you everything you need to go live quickly and look great doing it.

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Over 450 apps to grow your store

Explore the Salla App Store and find everything you need to optimize, market, and scale your store faster.

Explore apps

Most frequently asked questions

These are the questions we get most often, from setup to selling and everything in between.

Can I assign specific shipping companies to certain products?

Yes. With shipping carrier restrictions, you can assign specific carriers to products, brands, or categories.

Can I add products as a group?

Yes. You can import and add multiple products at once using an Excel sheet.

Do you offer design templates that match beauty and care products?

Yes. We offer a variety of themes designed specifically to showcase beauty and care products.

Can I add beauty and care subcategories?

Yes. You can create main categories, subcategories, and even sub-subcategories.

Can I show a category list on my storefront?

Yes. Your store can display all product categories your customers need to navigate easily.

Can I sell other products besides beauty and care?

Yes. You can sell physical, digital, food, custom, or bundled products in your store.

Can I track products using SKU codes?

Yes. Salla supports SKU, MPN, and GTIN tracking.

Can I set minimum order quantities or purchase values?

Yes, both options are available.

Can I connect my products to Instagram, Snapchat, or Google Shopping catalogs?

Yes. Catalog integrations are supported.

Can I offer beauty and care products via dropshipping?

Yes. You can connect with our dropshipping partners to offer a wide range of beauty and care items.